Shalom Talk

How dangerous is rhetoric? How effective is rhetoric? What about the idea that political rhetoric is leading to violence in America? It's a timely topic and Rabbi Dauermann will interview one of the leading experts on the January 30 broadcast: Jay Heinrichs, author of Thank You For Arguing: What Aristotle, Lincoln and Homer Simpson Can Teach Us About the Art of Persuasion. Having spent more than 30 years in publishing as a writer, editor, and executive, Jay currently works as a publishing and persuasion consultant. His largest current clients include NASA and Southwest Airlines. He lives on 150 acres in central New Hampshire, a half-hour from the Dartmouth campus. His wife, Dorothy Behlen Heinrichs, is Vice President of Advancement at the Vermont Law School.

During the interview they briefly touch on the role classical rhetoric played in the Founding Father's deliberations and the course America chose.

You can see more about Jay Heinrichs at thankyouforarguing.com and figarospeech.com